AH! I love Tony Robbins. and I love this article he posted.
“Instead of Uber, think of Netflix. When Netflix started, Blockbuster thought it seemed insignificant. Who would want to wait for DVDs to arrive? Blockbuster didn’t anticipate where the future of watching movies was going; when Netflix came to them to sell their business and Blockbuster declined. If Netflix had started out targeting Blockbuster’s core market, it’s likely the video rental giant would have launched “a vigorous and perhaps successful counterattack,” explains Christensen. But because of the time that disruption requires, Blockbuster didn’t realize it was under threat until Netflix tapped into streaming — then it was too late. Today, Netflix is worth billions and Blockbuster is bankrupt.”